1. 21:35 23rd Nov 2011

    Notes: 169

    Reblogged from goodoldvalves

    Tags: abarthcarphotodesign

    goodoldvalves: Abarth 1500 Bertone Biposto (1952) “Abarth realised that, if anything, an Abarth labelled car would be a very powerful marketing tool for his ‘go fast’ products. He also knew that the best way to attract attention was with an eye-catching body. With their very promising designer Franco Scaglione, Bertone would be an ideal partner for this project. Nobody at the time could have known that the Bertone bodied Abarth would form the basis for a series of three legendary show cars.”

    goodoldvalves:

    Abarth 1500 Bertone Biposto (1952)

    “Abarth realised that, if anything, an Abarth labelled car would be a very powerful marketing tool for his ‘go fast’ products. He also knew that the best way to attract attention was with an eye-catching body. With their very promising designer Franco Scaglione, Bertone would be an ideal partner for this project. Nobody at the time could have known that the Bertone bodied Abarth would form the basis for a series of three legendary show cars.”

     
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